"The Bluff" and "The Call" Advertisements Will Soon Be Shown in United Kingdom

Published on October 26th, 2014 9:03 pm EST

Full Tilt's new marketing campaign started to take form earlier this week as new two advertisements were released by the poker room via their official Youtube channel.

The two 30 second ad spots, titled "The Bluff" and "The Call", are a marked departure from the advertisements that were utilized by Full Tilt Poker 1.0 and Full Tilt Poker 2.0. Gone are the "pro-centric" advertisements that featured the likes of Phil Ivey, Tom "durrrr" Dwan and Gus Hansen. In their place? Advertisements that try to capture the excitement of the everyday player when they log in to Full Tilt.

Full Tilt Poker 1.0 promised that you could "play with the pros". Their marketing campaigns promised that average players could tangle with some of the biggest professional poker players in the world.

Amaya Gaming Group, however, has gone in a completely different direction in their first few months as the new owner of Full Tilt Poker. Amaya Gaming Group has gone so far away from the previous "pro-centric" marketing campaigns, in fact, that they recently decided to cut ties with the last two remaining members of "The Professionals", Gus Hansen and Viktor "Isildur1" Blom.

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Here are the two new advertisements that Full Tilt will be rolling out to TV sets and movie screens in the United Kingdom:






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Filed Under: Online Poker Rooms